I have milked this joke for years, myself. Every time I do something so stupid that I can actually feel my IQ drop, I blame it on the proximity of the wife, claiming that the Blonde Moment was contagious. Little did I know…
The new peer-reviewed study, published in the Journal of Experimental Psychology, was based on two trials.
In all cases those participants exposed to images of blondes recorded the lowest scores.
…That they were spending real money researching the subject. Personally I think their results are in error, though. The reduced intelligence is related to perception, yes, but probably has more to do with a lack of blood flow to the brain (as it goes elsewhere) or increased testosterone levels. That’s just my wild hunch on the subject. I doubt very much that it has anything to do with thinking.
